Department: EMEA

Passionate about empowering people to lead with impact and supporting organisations to level up their capability

Bruna is a Certified Coach who is passionate about empowering leaders to realise their vision and lead effectively as well as supporting organisations to elevate their talent. With 15 years of experience covering international roles as a people and function leader in large and scaling organisations in the Professional Services and Tech industries, Bruna understands the challenges that
leaders and organisations face on their journeys in upskilling, developing leadership capability and scaling commercially.

In her HR roles, she created and facilitated various programs and initiatives for individual development, team building, organisation design and change management; working with executives, managers and teams to drive engagement, create leadership capability and develop high-performing teams.

Her practical approach to leadership and organisation development began during her 8-year career at Deloitte, where she supported the Consulting and Tax businesses with a focus on leadership development and high potential development and succession planning.

After this, she expanded her Organisation Design & Culture Change expertise by leading the M&A HR function of a fast-growing PE-backed SaaS company leading a team responsible for organisation design, facilitating, training and leadership development for acquired companies.

Bruna’s strengths have always been encouraging others, communication and relationship building and she cares deeply about empowering people and seeing them flourish. Bruna is a trusted advisor and coach to her clients. Her work focuses on the whole person and involves developing a growth mindset and increased self-awareness whilst leveraging her clients’ unique strengths.

QUALIFICATIONS

• PGDip Human Resources
• BSc Psychology
• CPCC
• Co-Active Coaching
• Positive Intelligence
• NLP

“As a parent and carer, I work as a coach in partnership with other working parents and carers to enhance their self-awareness in a thinking space that nurtures creativity, empathy and self-compassion.”

Nicole, an EMCC-accredited Senior Practitioner with over a decade of expertise, empowers professionals to thrive. Nicole specialises in supporting busy professionals who seek to maximize their potential and overcome obstacles. Her coaching extends to both neurotypical and neurodivergent individuals, working effectively in both 1:1 and group settings.

Trauma-informed and holistic in approach, her focus lies on fostering well-being, managing stress, navigating transitions, and building confidence. Drawing upon a diverse background encompassing teaching, care, administration, accounts, HR, sales, and marketing, Nicole brings a well-rounded perspective. For those already engaged in therapy, Nicole offers coaching that aligns with existing therapeutic goals.

Nicole guides individuals toward flourishing with a holistic, solutions-focused approach that prioritizes well-being. Her calm, warm, and supportive presence, weaving evidence-based positive psychology and coaching practices into personalized sessions, helps clients tap into their strengths and navigate challenges with confidence.

 

QUALIFICATIONS

• MSc Applied Positive Psychology and Coaching Psychology
• Post Graduate Certificate in Education (PGCE)
• BSc (Hons) Psychology
• British Psychological Society (BPS) – Graduate Basis for Chartership
• EMCC Accredited Coach at Senior Practitioner level
• Trauma-Informed Coaching CPD
• Mental Health First Aid and MentalHealth Advocacy in the Workplace

Emma has a blend of Dutch and Swedish heritage, reflecting a multicultural upbringing that has taken her to various corners of the world. After completing her bachelor’s degree in International Business Administration, and her master’s degree in Human Resource Management at Rotterdam School of Management in the Netherlands, she pursued a career in Higher Education. With 10+ years of experience in professional services roles within universities, ranging from programme coordinator to global opportunities manager, she brings a proactive, efficient, and organized approach to her current role as the office manager at How Do You Do It.

Beyond her professional pursuits, Emma finds happiness and fulfilment in her family life, as a mother to their wonderful son. Together, they relish moments outdoors, taking leisurely walks and savouring good food paired with a glass of fine wine (that’s just Emma & her husband, not the five-year old ;). Creativity finds its expression through her passion for hand lettering and the joy of baking.

I am a dad of a 27-year-old boy and a coach. Redefining success gave me the clarity and peace of mind to enjoy being a father while continuing to have a satisfying career. I have experienced the challenges of this transition and now I feel privileged to be able to support working parents on this journey”.

In my corporate life, I have 30 years of international experience as a credit risk director and board member, mainly in the payments industry. I am still active as a consultant and am dedicated to coaching leaders who are eager to continue to pursue their career goals whilst embracing the privileges and the challenges of becoming a parent.

Throughout my career, I have experienced recognition and success, but also the effects of burnout. I understand how challenging it can be to keep it all in balance and, therefore, how important it is to take the time to reassess our priorities and redefine success in alignment with what truly matters to us. Having the right support during this transition is beneficial not only for the parents, but also for the companies that are keen to support and retain them.

I am the author of “The Way of the Wind,” a novel inspired by a true story that describes the awakening journey of a former manager whose limiting beliefs had led him to burnout.

 

EXPERIENCE

• Coach and Consultant – Freelance
• Director Credit Risk Architecture – Fiserv
• Regional Director of Credit Risk and Member of the Board – Fiserv
• Credit Director – Diners Club (Citigroup)
• Credit Expert – Wind Telecomunicazioni
• Project Manager – American Express

QUALIFICATIONS

• Accredited Professional Coaching Mastery (ICF accredited programme)
• Coaching for Engagement (Train the Trainer for Managers FD/Fiserv – UK).
• Situational Leadership (Amex – UK).
• A range of sector specific courses like
  • Advanced Consumer Risk Seminar (Citibank – NY).
  • Prince 2 (Project Management FD/Fiserv – UK).

Jane joined us in October 2021 and she has quickly become an integral part of the team in EMEA as well as being of wider support globally.  Jane has 30+ years in business development with a background in hospitality, events and hotels including senior roles at Marriott and Radisson. Her experience means she builds strong long-lasting relationships at all levels and is working with the EMEA Directors to ascertain new potential clients who might like to know about How Do You Do Its’ support and programmes.

With three children including 12-year-old twins, Jane has plenty of first-hand experience in integrating family and career.

“I’m passionate about helping parents find
pragmatic and family-friendly ways to
contribute to the workplace and define how
they want to shape their lives, both as an
employee and as a parent.”

Suzi Arditti is an assessment and development consultant and business psychologist
with over 25 years’ commercial experience. Professionally trained in leadership assessment and development, Suzi has worked with managers at all levels in the private, public and charity sectors and regularly supports organisations in planning and delivering development and change programmes.

Suzi is an experienced mentor and coach at senior and middle management levels and has
completed the London Leadership Centre’s mentor training programme. Suzi’s approach is centred on the needs of the individual while strongly informed by her understanding of the commercial world. She is able to quickly build rapport and credibility with a wide range of people, at all levels.

As a single working mother of two teenage girls, Polly and Annie, Suzi has negotiated many
of the challenges faced by working parents, and is committed to supporting others in their journey.

QUALIFICATIONS AND MEMBERSHIPS

• MSc Psychology, Open University
• BSc Psychology, Open University
• BA French and Spanish, Open University
• Member, Chartered Institute of Personnel
  and Development
• Accredited and licensed to use all major
  psychometric tools including WAVE, 16PF,
  O.P.Q, Work Style Analyser, Firo B, Hogan
  and Myers Briggs Type Indicator

EXPERIENCE

• Consultant to: BP, The Foreign and Commonwealth
  Office, The Cabinet Office, Marks & Spencer,
  Hachette Publishing, Heinz, WH Smith, Sainsbury’s,
  The Co-operative Group, Asda, RBS and The NHS.
• Group Development and Succession Planning
  Manager, WH Smith

“As a working father of two boys, I’ve personally experienced the trials and tribulations of balancing a career with family-life over a number of years.  It doesn’t get any easier! 

I believe that everyone can benefit from support in working out what they want as a parent and as a professional.  Similarly, employers don’t always find it easy to adapt to the changing needs of parents, whilst still achieving demanding organisational goals.  Working with people to navigate these challenges fits with my personal values around creating workplaces that are, above all, human places”

Roger Coles is a facilitator, coach and consultant with 25 years of experience in the fields of individual and organisational development.  He has worked with managers and leaders in a broad range of industries including financial services, professional services, media and communications, retail, manufacturing, transport and automotive.

Roger passionately believes that there is untapped potential in all of us.  He sees his role as providing developmental experiences that help people access this more readily, and channel it in the most productive ways to deliver personal and business success.   He recognises that the modern business environment presents some unique challenges, which many of us feel ill-equipped to navigate.  So, creating the right learning environment, where people feel able to look at themselves honestly and try out new things, is a key feature of his approach.

QUALIFICATIONS

• BSc Psychology – University of Hertfordshire
• MSc Occupational Psychology – University of Hertfordshire
• Associate Certified Coach – International Coaching Federation
• Practitioner Certificate in Organisational Development – NTL Institute of Applied Behavioural Science
• Qualified in leading psychometric tools including MBTI, Hogan, FIRO-B, Facet5, Emotional Intelligence Profile (EIP) and WAVE
• Member, Division of Occupational Psychology and Special Group in Coaching Psychology, British Psychological Society

EXPERIENCE

• Facilitator and coach – How Do You Do It
• Director – Keeping It Human
• Head of Leadership Development – British Broadcasting Corporation
• OD & Change Partner – Vodafone UK
• Learning & Development Business Partner – Virgin Media
• European Learning & Development Consultant – Chubb Insurance Company of Europe

Since becoming a mother, I understand the struggles of balancing parenting with working life. Learning patience with myself and others, accepting that I am only human and my unconditional love for my child have increased my empathy for others going through similar experiences. You can certainly count on me for your parenting journey – just get in touch!

Pamela is a highly qualified Chartered Occupational Psychologist (CPsychol) with over 12 years’ experience, specialising in leadership development (one-to-one and team coaching), assessment and training. She is fluent in three languages (English, German and Bengali) and is passionate about applying a multi-cultural perspective to her work.  Pamela has delivered work in English and German to a range of large public and private sector clients and is confident at leading the room (face-to-face or virtual experience), quickly developing a genuine rapport with clients.

Combining strong commercial experience with academic rigour, Pamela brings expertise in emotional intelligence, resilience, derailment, learning agility, managing conflict, cultural diversity, influencing skills, effective communication and identification of leadership potential.

EXPERIENCE AND QUALIFICATIONS

• How Do You Do It – coach and facilitator
• Company director – InsightAbility Ltd delivering coaching interventions to a number of FTSE 100 companies
• Hult International Business School – Adjunct Faculty for Leadership/Management MBA pathways
• Global Faculty Manager – Korn Ferry
• Lead Consultant – The Myers Briggs Company
• Chartered Occupational Psychologist (CPsychol), Associate Fellow of the British Psychological Society (AFBPsS), member of the BPS Division of Coaching, an EMCC (European Mentoring Coaching Council), EQA accredited coach and Neuro-Linguistic Programming (NLP) practitioner

‘I feel privileged to work with organisations to support individuals on their personal journeys to being confident and competent in making their career and life work for them’

Clair Hodgson knows how to bring out the best in people. A skilled facilitator of executive and high-performance teams, and qualified in Myers Briggs, she brings her considerable HR experience to every training and coaching session she leads. Her previous roles, including joint venture HR Director with Post Office Financial Services and First Rate Exchange Services, have given her valuable expertise in performance management systems, the establishment of HR functions and business restructuring.

Clair’s analytical skills, empathy and insight, make all the difference to the teams, executives and organisations she works with. At How Do You Do It, Clair has played an instrumental role in helping Deloitte reduce post maternity attrition from 19.4% to 8.3%.

As a working mother of two girls, Clair is passionate about helping people to reach their full potential whilst juggling the demands of all aspects of their life.

QUALIFICATIONS & MEMBERSHIPS

• Chartered Fellow, Chartered Institute of Personnel and Development
• Chartered Accountant, Institute of Chartered Accountants of England and Wales
• MA Human Resource Management, the University of the West of England
• BSc Politics, Bristol University
• Myers Briggs Type Indicator Accreditation,
• OPP Emotional Competence Indicator Accreditation, Hay Group

EXPERIENCE

• EMEA Director How Do You Do It
• HR Director, Post Office Financial Services and First Rate Exchange Services Ltd
• HR Business Partner, UK Financial Services, Bank of Ireland
• Senior HR Business Partner, Ernst & Young

“Becoming a mum to two children hasn’t diminished how much I enjoy and value my career but meant rethinking what worked best for me and my family in combining work and home life. The importance of being able to work flexibly is something I am passionate about supporting both organisations and individuals to achieve.”

Debs Ingham is a hugely experienced coach and facilitator. Combining her training and experience provides her with a powerful understanding of how to align business and strategic goals with an individual’s personal goals.

An occupational psychologist, researcher and guest-lecturer, she’s implemented leadership and development programmes and facilitated assessment and selection initiatives in diverse organisations including EY, BP and John Lewis. During the past 5 years with How Do You Do It, Debs has helped a range of organisations successfully embrace more agile and inclusive working practices. Most notably leading How Do You Do Its work with Deloitte where she has overseen a reduction in post maternity attrition from 19.4% to 8.3%.

Her two children are key reasons she is passionate about supporting people to successfully integrate their work and personal life and committed to delivering results for their employers.

QUALIFICATIONS & MEMBERSHIPS

• Chartered Occupational Psychologist, British Psychological Society and Health & Care Professions Council
• Member, Division of Occupational Psychology and Special Group in Coaching Psychology, British Psychological Society
• Accredited Coach & Mentor, Level 5, Institute of Leadership & Management
• Masters of Science Occupational Psychology, Birkbeck College, University of London
• Bachelor of Science, Social Psychology, Loughborough University
• Level A & B Psychometric Testing, British Psychological Society (MBTI, 16PF, FIRO B, WAIS-IV, WRAT, TOWRE, ART & Beery)
• Accredited Practitioner, Neuro-linguistic Programming

EXPERIENCE

• EMEA Director How Do You Do It
• Occupational Psychologist, EY, BP, John Lewis, KPMG
• Coach, EY, Proctor & Gamble, PWC, Thomsons, Lloyds TSB
• Co-author, Assessor bias in selection and assessment methods, Dewberry, Chris and Jordan, Deborah (2006)
• Speaker, BPS Occupational Psychology Annual Conference, 2006
• Guest Lecturer, Loughborough University Business School Senior Manager,
• Learning & Development, EY